234 years ago, Ben Franklin sat naked in front of his window each morning in what he called “air baths.” He believed the cold air would cleanse his body and prevent illness. More recently, Steve Jobs went weeks only eating carrots — reportedly turning slightly orange — — all because he heard they were healthy. It’s no secret: The uber-successful often have uber-strange habits. And we, the legion of average, obsess over them. It’s only natural. We associate their accomplishments with things they do differently than everyone else. Because hey, if they were just like us, wouldn’t we be billionaires by now?
